TYSONS, Va.–(BUSINESS WIRE)–May 3, 2022–
TEGNA Inc. (NYSE: TGNA) today announced the rollout of new over-the-top (OTT) streaming applications and 24/7 streaming channels for its 64 stations in 51 markets. 11Alive+ in Atlanta and WTHR13+ in Indianapolis are now testing their new apps with additional stations ready to launch apps in the second quarter. The updated streaming apps will initially be available on Roku and Fire TV, with additional platforms expected to launch later this year.
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Newly Redesigned TEGNA Stations Apps Will Include A 24-Hour Local “Watch” Feed, Which Will Include Live Local News, Newscast Reruns, Extended Live Coverage, Weather, Specials, and Surveys on stations. (Photo: BusinessWire)
Building on the success of its first-generation apps launched in 2021, TEGNA Stations’ newly redesigned apps are a one-stop destination for the local stories that matter. Each new streaming app will feature a 24-hour local “Watch” feed, which will include live local news, news show reruns, extended live coverage, weather, specials and station surveys.
Station’s “Watch” streams will also include:
- Local sports broadcasts: TEGNA’s locked podcast network produces daily broadcasts for every team in the four major professional sports leagues, as well as college sports programming. These shows are now available as video and stations can offer locally relevant shows in their respective OTT apps. Locked On will also produce “Locked On Sports Today,” a fast-paced show featuring local pundits discussing the biggest sports stories of the day.
- VERIFY: TEGNA’s brand dedicated to stopping the spread of misinformation will produce a new weekly show hosted by Ariane Datil and Brandon Lewis that uses trusted sources and transparent reporting to help the public understand what is true and false .
- Daily Blast LIVE: TEGNA’s live interactive daily show for TV and streaming covers news, entertainment, pop culture, celebrities and the latest trends 24/7 and features hosts Sam Schacher, Jeff Schroeder, Al Jackson, Erica Cobb, Tory Shulman, Lindsey Granger and Stefanie Jones.
Consumers can also access on-demand streaming channels to catch up on their favorite newscasts, view the latest predictions and extensive coverage, watch locked shows for sports news, analysis and commentary on their teams favorite local sports and dig deeper into VERIFY stories on all topics. areas.
“With over 100 million streaming minutes per month on our first-generation apps, it’s clear our viewers are hungry for local live and on-demand content,” said Adam Ostrow, Chief Digital Officer of TEGNA. “Now, with 24/7 access to news, sports, lifestyle content, weather forecasts and more, stations are delivering on our promise of ‘live, local and always on’ more than ever,” making our valuable and important local content available to viewers whenever they want it.
Premion, TEGNA’s OTT advertising platform, sells stations’ premium streaming app inventory. Since 2020, TEGNA Stations have significantly grown digital audiences, achieving record audiences across all platforms in key metrics such as visitors, video plays and monthly active users. Additionally, Locked On Podcast Network has over 16 million monthly plays and views, and VERIFY stories reach over 5 million unique visitors each month across all platforms.
TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across all platforms, TEGNA tells inspiring stories, conducts impactful surveys and delivers innovative marketing solutions. With 64 television stations in 51 US markets, TEGNA is the largest owner of the top 4 affiliate networks in the top 25 markets among independent station groups, reaching approximately 39% of all TV households nationwide. TEGNA also owns the major multicast networks True Crime Network, Twist and Quest. TEGNA offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. For more information, visit www.TEGNA.com.
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KEYWORD: UNITED STATES NORTH AMERICA INDIANA VIRGINIA GEORGIA
SECTOR KEYWORD: PUBLISHING MARKETING TV AND RADIO ADVERTISING COMMUNICATION ENTERTAINMENT MOBILE ONLINE ENTERTAINMENT
SOURCE: TEGNA Inc.
Copyright BusinessWire 2022.
PUBLISHED: 05/03/2022 08:00 AM/DISC: 05/03/2022 08:02 AM
Copyright BusinessWire 2022.